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Archive for the 'Paid Search Advertising (PPC)' Category
Yesterday search giant Google announced that it has updated its Keyword Tool to include the approximate search volume by month as well as the approximate average search volume for all of its keywords.
The Google keyword tool has always been one of the best tools around for selecting keywords to use in an ad campaign. Marketers […]
Google has begun penalizing advertisers who have slow landing page load times by lowering their quality score in Google AdWords.
Advertisers looking to improve their quality scores and lower their minimum bids using Google AdWords now face an additional obstacle to achieving quality score perfection.
The Google Adwords team has announced that, effective immediately, the load time […]
Handling a mere 9% of internet searches in the United States, Microsoft has a long way to go to catch up with Google’s 62% or even Yahoo’s 20% of the market. However, with a new program unveiled last month, Microsoft is hoping to narrow that gap.
The Live Search cashback account allows users to get some […]